We've long dreamed of converting the infamous WECO building, a former grocery store/pool hall/charity thrift (and our current home) into a creative salon. It makes sense with the Riggs Partners modular business model; it makes sense with our partnership philosophy; and quite frankly, it makes sense given the real estate we're sitting on.
So we're pleased as punch to (officially) announce that interactive usability consultancy firm truematter and inbound marketing specialists keelysaye.com are taking up residence with us, here, in the WECO building at 750 Meeting.
The vision of all parties is that the open, bullpen space of the building be a shared community environment in which the creatives of all three companies work in hive fashion, herman-miller-hexagon to herman-miller-hexagon. While there will undoubtedly be instances in which the companies are collaborating on projects, each remains an independent company with its own clients. And not one new wall is being built to divide the three.
We love this description from Wikipedia:
A salon is a gathering of people under the roof of an inspiring host, held partly to amuse one another and partly to refine the taste and increase their knowledge of the participants through conversation.
It's a French concept we believe applies parfaitement to the way smart businesses are functioning in this new economy: connected, specialized, synergized.