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posted by Julie Turner Aug 19,2015 @ 09:00AM

Be a Better Blogger Now

I’ll admit it. Sometimes even writers struggle with writing blog posts. Some days I stare at the monitor as my cursor and brain scream in unison: POST! DUE! TOMORROW!

Nothing 

A carbon copy of my current struggle unfolds at desks all over the globe, all day long, every day of the week. We fashion hard-working blog content strategies that will drive readership. Then, when the rubber meets the road, we jump ship just a few posts in.

Why do we even bother?

Hubspot says blogging boosts ROI, nurtures leads and gets your web pages seen. It’s true and you know it. That’s why you began blogging in the first place. So how can you get your posting schedule — or tomorrow’s post — on track right now?

So Easy a ___________ Can Do it

When it comes to blogging, the Internet giveth, giveth, giveth. Whether you crave inspiration, fill-in-the-blank simplicity, or a down-and-dirty shortcut, they’re everywhere online. Infographics, step-by-step guides, you name it. It’s there and here.

Since your post is due tomorrow, I’ve put a few of my favorite content kickstarts right here:

Put the title before the post.

Talk like a business or don't.

Make it perfect.

Start with a prompt or 500.

Visit Hubspot’s Blog Topic Generator.

Plan ahead so the next post is halfway done before you start.

 

Good luck and godspeed, fellow blogger. Looks like my post is done, too!

posted by Kevin Archie Aug 05,2015 @ 12:37PM

On starting.

TreeBrain

As I sit here staring at a blank page—typing, deleting, typing again, deleting again, (updating my Instagram), typing, deleting, staring—I consider the seemingly monumental task at hand: writing one single blog post.

The forest of trees on my desktop background mirrors the muddled state of my mind: vast and lush, yet directionless. Branches intertwine, the longest of them extending and disappearing into the backlit white space of the sun, fading to nothing.

Ideas form and mingle in my mind, but the great white page stands unadorned until one of them can take root and grow. A multitude of voices nag and prod my brain, stunting any progress.

Where ever will you begin? Which idea is strongest? What about that other one? What’s the big picture? Who really cares?

If I'm honest with myself, this is what nearly every creative project feels like.

Whether small and simple like writing a blog post, or large and daunting like rebranding a statewide initiative, the act of creation often begins in agony.

But if we can narrow our focus from that vast forest of possibilities to a single seed of an idea, things can truly begin to flourish and grow.

 

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